From a single trade counter in Birmingham in 1959 to our nationwide coverage today, every professional hairdresser, beauty therapist, barber and nail technician in the UK - if you are a member of a trade body, have business insurance or proof of qualification you can register and shop with us. Freelance hairdressers and beauty therapists, hair and beauty salons, salon chains and spas are all welcome.

Our mission is to have the leading brands and products in the industry in-stock at all times and at the keenest everyday prices. Our values ensure we keep our business strictly trade only and that our service and product knowledge are industry leading, as they have been for over 60 years.

Our customers know we always have their favourite products, keep them informed about new lines and innovations, and work with them to maximise their profit. We are proud of the quality of our ranges, the value they offer, and the training we provide to allow you to get the very best from them. We work on the basis that your success brings us our success. We are your store, your brands specialist, your inspiration and your support network. We are NO ORDINARY WHOLESALER!